Case study · Marketing agency (sustainability sector)

Sustainability & Impact Agency — Breda

14 clients · partner since August 2025

−€390/mnd
Tool cost reduction
Buffer, Hootsuite and a reporting tool cancelled
€15/mnd pp
Client discount passed on
Goodwill gesture to 8 small clients
+2
New larger clients
Now profitable to serve thanks to lower overhead

The challenge

An agency serving exclusively sustainable and social-impact organizations — from circular-economy start-ups to environmental NGOs — worked with clients on limited budgets but with high communication expectations. Tooling costs weighed heavily on margins, and many clients asked for discounts.

The solution with Senly

By using Senly as a central platform, several separate tools could be cancelled. Part of the savings was passed on to clients, which strengthened the relationship. The agency also took on two larger impact organizations that previously didn't fit within budget.

Features used

  • Cost savings through consolidation
  • Automated reporting
  • Client CRM
  • Content calendar
"Our clients are focused on impact, not on tools. They want to know their budget goes toward communication, not software. Senly made it possible to offer exactly that."
Director, Founder & Impact Strategist

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