€312/ month
Metricool Advanced (10 brands) = €54/m + separate CRM (€99/m) + Calendly (€48/m) + finance tool (€52/m) + extra reporting tool (€59/m) ≈ €312/m
Metricool is a strong analytics-and-scheduling tool from Spain — popular for its EU base and good pricing. But for agencies that do more than schedule and report, it lacks critical agency features such as a client CRM, financial insight and a full whitelabel client portal.
Want the complete agency platform — CRM, reporting, whitelabel client portal, meetings, finance? Senly offers all of that in one tool. Bonus: Senly integrates with Metricool, so you can combine both for the best of both worlds.
Mainly need deep social analytics, competitor monitoring and hashtag research? Then Metricool is a strong tool that can be deployed alongside Senly.
12 features that matter to agencies — weighed fairly, with partial credit where it applies.
| Feature | Metricool | Senly |
|---|---|---|
| Client CRM for agencies | ||
| Complete whitelabel client portal | ||
| Financial insight per client | ||
| Meetings & booking page | ||
| Unified inbox | ||
| Native Dutch interface | ||
| Deep social analytics + benchmarks | ||
| Competitor monitoring | ||
| Content planning + scheduling | ||
| AI caption generation in brand voice | ||
| EU-hosted data | ||
| Unlimited team members |
Fully supported Limited or requires a pricier plan Not supported
Realistic scenario: 10 active clients, 3 team members. Including the separate tools you typically need alongside Metricool.
Metricool Advanced (10 brands) = €54/m + separate CRM (€99/m) + Calendly (€48/m) + finance tool (€52/m) + extra reporting tool (€59/m) ≈ €312/m
10 clients × €50 = €500/m, everything included. Plus: Senly works WITH Metricool — the best of both worlds.
See full pricing →Starter €22/m (5 brands), Advanced €54/m (10 brands), Custom Enterprise. Prices checked May 2026.
Usually one working day for 10 clients. Our team helps you migrate for free — contact us at sales@senly.io.
Many agencies keep using Metricool for deep analytics. Senly works with Metricool as its publishing engine.
Each Metricool brand becomes one Senly client. Add brand kits + a financial profile.
OAuth via Metricool or directly through Senly.
Your own domain for clients — Metricool does not provide a full portal.
The unified inbox + client portal centralizes everything that now runs over email.
Yes. Senly has a native Metricool integration. Many agencies use Metricool as the publishing layer and Senly as the operating system for CRM, client portal, reporting and finance.
For 1-3 clients, yes (€22-54/m vs Senly €50-150/m). From 5+ clients onward, your total tool stack including CRM/portal/reporting costs more with Metricool + separate tools than with Senly alone.
Senly has solid analytics. For deep competitor monitoring and specialized hashtag research, Metricool is stronger. That is why many agencies combine the two.
The EU (Frankfurt). Like Metricool, therefore fully GDPR-compliant without data-transfer clauses.
Full access. Our team helps you migrate from Metricool for free.